Introduction
In this module, we delve into the sensitive yet crucial area of crisis and problem-solving. Small businesses often operate on thin margins and tight schedules, making them particularly vulnerable to crises. This article aims to equip you with the skills and knowledge to handle issues effectively, ensuring that both the client’s business and your agency’s reputation remain intact.
Types of Crises
Common Triggers
Pre-Crisis Planning
During the Crisis
Post-Crisis Analysis
Problem-Solving Techniques
Conclusion and Takeaways
Crisis and problem-solving are integral aspects of client management, especially for small businesses that may not have the resources or expertise to manage crises effectively. By understanding the types, triggers, and management frameworks for crises, you can become an invaluable asset to your small business clients, helping them navigate through turbulent times with confidence and poise.