How to Handle Google Business Profile Video Verification Denials

At 215 Marketing, we help business owners establish a strong online presence, and a key part of that is setting up and optimizing your Google Business Profile. This profile is essential for enhancing your visibility on Google Search and Maps, and one step in the process may involve Google requiring a video verification.

Unfortunately, we’ve seen that video verification can sometimes be denied by Google, causing frustration and delays. We understand how important it is to get your profile up and running, so we’ve put together this guide to help you navigate the appeal process if your video verification gets denied.

Why Does Google Require Video Verification?
Google uses video verification to ensure that your business is legitimate and located where you say it is. During the video, you may be asked to showcase:

• The exterior of your business, including signage.
• The interior of your business, highlighting any business-related equipment.
• Your business in operation, showing employees and customers.

This process helps Google maintain the accuracy and trustworthiness of its platform, but it can sometimes lead to verification issues.

Common Reasons for Video Verification Denials
While Google doesn’t always specify the exact reason for a denial, common issues include:

• Poor Video Quality: If the video is blurry, shaky, or fails to clearly show the necessary elements, it may be rejected.
• Inaccurate Location or Details: If the video doesn’t match the business details you’ve provided to Google, such as the address or business type, it could lead to a denial.
• Missing Required Elements: If you don’t clearly show the exterior signage, interior setup, or other required elements, Google may reject the video.

What to Do If Your Video Verification Is Denied
If your video verification is denied, don’t panic. The first step is to carefully review the reason for the denial, if provided, and ensure that you’ve addressed any potential issues. Once you’re ready, you can appeal the decision by following these steps:

1. Review Google’s Appeal Process: Visit Google’s support page on video verification appeals for detailed instructions. This page will guide you through submitting an appeal and what to include in your appeal request.
2. Prepare a New Video: When preparing a new video, take extra care to meet all of Google’s requirements. Make sure the video is clear, steady, and captures all the necessary elements. It might be helpful to review some successful examples or even consult with a professional if needed.
3. Submit the Appeal: Follow the steps on the support page to submit your appeal. Include any additional information or documentation that might support your case.
4. Be Patient: After submitting your appeal, it may take some time for Google to review your request. Be patient, but don’t hesitate to follow up if the process seems to be taking longer than expected.

How 215 Marketing Can Help
At 215 Marketing, we’re here to assist you throughout the entire Google Business Profile setup process, including handling video verifications. If you’re experiencing issues with verification, we can help you understand the requirements, create a compliant video, and guide you through the appeal process if needed.

Feel free to reach out to us if you have any questions or need further assistance. We’re committed to ensuring your business gets the visibility it deserves on Google.