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Business Models

Marketing for Service-Based Businesses – By Garrett Gillin

Marketing for Service-Based Businesses Introduction Service-based businesses operate on unique dynamics, focusing on individualized customer experiences and often dealing in intangibles. In […]

Garrett GillinJune 4, 2024
Business Models

Marketing for Lead-Based Businesses – By Garrett Gillin

Marketing for Lead-Based Businesses Introduction Lead-based businesses rely on acquiring quality leads that can be converted into paying customers. This guide will […]

Garrett GillinJune 4, 2024
Business Models

Marketing for High-Volume Low-Ticket Models – By Garrett Gillin

Marketing for High-Volume Low-Ticket Models Introduction Businesses dealing in high-volume, low-cost items have their own set of challenges and opportunities in marketing. […]

Garrett GillinJune 4, 2024
Business Models

Marketing for High Volume High Ticket Models – By Garrett Gillin

Marketing for High Volume High Ticket Models Introduction High-volume, high-ticket businesses present a unique challenge and opportunity for marketers. The target is […]

Garrett GillinJune 4, 2024
Business Models

Marketing for Digital Products (SaaS, Coaching, Courses) – By Garrett Gillin

Marketing for Digital Products (SaaS, Coaching, Courses) Introduction The digital product landscape, encompassing software, educational courses, and coaching services, has its own […]

Garrett GillinJune 4, 2024
Business Models

Marketing Considerations for Low Volume High Ticket Models – By Garrett Gillin

Marketing Considerations for Low Volume High Ticket Models Introduction High-ticket items present a unique challenge in the marketing sphere. The sales cycles […]

Garrett GillinJune 4, 2024
Business Models

Marketing Considerations for High Volume Low Ticket Models – By Garrett Gillin

Marketing Considerations for High Volume Low Ticket Models Introduction A high volume, low ticket model thrives on quick sales and shorter sales […]

Garrett GillinJune 4, 2024
Sales 101

Training and Collaborating with Sales Teams – By Garrett Gillin

Training and Collaborating with Sales Teams Introduction This article is designed to equip our marketing staff with the skills and knowledge needed […]

Garrett GillinJune 4, 2024
Sales 101

Sales Team Management – By Garrett Gillin

Sales Team Management Introduction Managing a sales team is not just about hitting targets; it’s about leadership, motivation, skill development, and the […]

Garrett GillinJune 4, 2024
Sales 101

Sales Metrics and KPIs – By Garrett Gillin

Sales Metrics and KPIs Introduction Understanding and tracking the right metrics is crucial for gauging the health of your sales operations and […]

Garrett GillinJune 4, 2024
Sales 101

Post-Sale Relationship Management – By Garrett Gillin

Post-Sale Relationship Management Introduction This article aims to provide you with a comprehensive understanding of how to maintain and grow relationships with […]

Garrett GillinJune 4, 2024
Sales 101

Closing Techniques in Sales – By Garrett Gillin

Closing Techniques in Sales Introduction This article is designed to provide you with a comprehensive understanding of various closing techniques, their applications, […]

Garrett GillinMay 30, 2024
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