by Garrett Gillin | Jun 4, 2024 | Conversion Focused Content
Introduction The digital era has ushered in a wealth of opportunities to measure the effectiveness of your copywriting efforts. Beyond the art of persuasive language and compelling storytelling, optimizing copy is now a data-driven discipline. This article will dive...
by Garrett Gillin | Jun 4, 2024 | Consulting 101
Introduction The fifth article in our consulting training series delves into Data Gathering and Analysis. This is a cornerstone of our agency’s consultative approach to client strategy and sales. Proper data gathering and analysis not only inform the...