by Garrett Gillin | Jun 4, 2024 | Understanding Small Business Owners
Introduction This article focuses on one of the most critical aspects of working with small business clients: Budget Constraints. Understanding the financial limitations that small businesses often face is essential for crafting marketing strategies that are both...
by Garrett Gillin | Jun 4, 2024 | Sales 101
Introduction This article is designed to equip our marketing staff with the skills and knowledge needed to effectively interface with sales professionals. We’ll explore the challenges, tips, and best practices for fostering a productive relationship between...
by Garrett Gillin | Jun 4, 2024 | Sales 101
Introduction Managing a sales team is not just about hitting targets; it’s about leadership, motivation, skill development, and the strategic use of resources. This article aims to provide a comprehensive understanding of how to effectively manage a sales team...
by Garrett Gillin | Jun 4, 2024 | Sales 101
Introduction Understanding and tracking the right metrics is crucial for gauging the health of your sales operations and making informed decisions. This article aims to provide a comprehensive guide to the metrics that matter most, how to measure them, and how to use...
by Garrett Gillin | Jun 4, 2024 | Sales 101
Introduction This article aims to provide you with a comprehensive understanding of how to maintain and grow relationships with customers after the initial sale. Effective post-sale management not only ensures customer satisfaction but also sets the stage for...