by Mark Siracusa | Aug 16, 2024 | Websites 101
At 215 Marketing, we help business owners establish a strong online presence, and a key part of that is setting up and optimizing your Google Business Profile. This profile is essential for enhancing your visibility on Google Search and Maps, and one step in the...
by Garrett Gillin | May 30, 2024 | Websites 101
Introduction As a small business owner, your website is often the first impression you make on potential customers. Therefore, choosing the right technology stack for your website is crucial. WordPress, a leading Content Management System (CMS), offers various ways to...
by Garrett Gillin | May 30, 2024 | Websites 101
Introduction Websites are not isolated entities; they are the hub of a broader digital ecosystem that includes Customer Relationship Management (CRM) systems, email marketing platforms, analytics tools, and more. This article aims to explore how websites can be...
by Garrett Gillin | May 30, 2024 | Websites 101
Introduction In the digital age, websites are more than just a business card; they are platforms that interact with diverse audiences and collect various types of data. As such, they are subject to a range of legal regulations that vary by jurisdiction, industry, and...
by Garrett Gillin | May 30, 2024 | Websites 101
Introduction In today’s digital landscape, mobile responsiveness is not just a feature; it’s a necessity. With an increasing number of users accessing websites via smartphones and tablets, having a mobile-responsive website is crucial for business success....
by Garrett Gillin | May 30, 2024 | Websites 101
Introduction E-commerce has revolutionized the way businesses operate, offering unparalleled opportunities for scaling and global reach. This article aims to provide a comprehensive understanding of the unique needs and strategies that are essential for e-commerce...